Sunday, October 10, 2010

Foundations 0.3



Assignment
Packaging is the combination of solving multiple small-scale design problems: what is the "shell" that consumers will view initially? How does the product sit within this container? how is the product to be perceived through the design of the package? The container is the ultimate vehicle to create a meaningful impression. For this assignment, please design a package that supports and further develops the ideas from the first and second tasks.

Process
For this project, I took interest in the mechanics of my stamp. I studied the gears that held the stamp in place, and allowed it to flip and make an imprint. To mimic the push down motion of the stamp, I wanted to make some type of hole in the box, so that when you push down into the hole,  the stamp ejects. I cut out a large portion of the top so that the branding on the top of the stamp was visible. I also cut out space on the side for ergonomic reasons.

The repititive pattern on the surface was inspired by something I did in my sketch book while I was bored one day. The repetition reminds me of a secretary sitting at her desk, continuously stamping away at forms. The overlapping element and the bright red ink are mesmerizing.

Critique
Im very happy with my final product. I think my package has a lot of shelf appeal. In addition, I think it represents important elements of the stamp and doesn't overcomplicate the assignment.


1 Comment:

ahouser said...

I believe the repetitious pattern of the 'Approved' stamp on the outside of your package was visually engaging because of the font size of the stamp was large and the bright red hue entices viewers passing by. However, is can be a little confusing at first that you are advertising a stamp, perhaps a second label could have been used on one side of the package. In the end, you did successfully tackled a hard project and engage people to your item.

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